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Undeniably You — Copy + Content Intensive

$1,995 AUD · or 5 × $435

Because The World Doesn't Need Another Sanded-Down Version Of You.

You want a brand so undeniable that your dream clients find you, read everything, and think her. obviously her. take my money.

You want copy so good it makes people want to sell their left kidney, remortgage their house, and cancel their Netflix to work with you.

You want a Claude that's been set up properly — so the outputs stop being fine-I-guess and start being oh holy shit, that's actually me.

That's exactly what this is.

Let's Absolutely Go →
Bonnie Wicks laughing in blue tulle

Your current Tuesday vs your Tuesday in three weeks

You're Juggling On A Unicycle. That Is Also On Fire.

Right now

Your Current Tuesday

You loooooove your work. You loooooove your clients — ugly-cry-at-the-testimonials love. What you do genuinely changes people's lives.

But somewhere between the thing you love and the people you serve, there's this mountain of words that need writing and zero time to write them.

The captions. The emails. The sales page that's been "almost done" since October. The bio that still doesn't quite sound right. The marketing that somehow became a second full-time job.

So you tried Claude. And it was... okay. Fine-I-guess. Not quite there. So you did more. More content, more emails, more offers. More more more.

And now you're ten times busier for two extra clients and the unicycle is still on fire.

More isn't the answer. Better is.

→

After your intensive

Your Tuesday In Three Weeks

You have an idea. You open Claude. Twelve minutes later you have a first draft that sounds so like you it's slightly alarming. Ten minutes of editing. Done.

Your sales page — the one haunting your drafts folder since October — gets written in an afternoon. A you version. The one that makes your dream client read it at 11pm and think where do I even pay this woman.

Your emails go out regularly. Your content sounds like the full, undiluted, slightly-too-much version of you. Your bio makes you proud. Your launches build heat.

You know exactly how to talk about what you do. At a dinner party. On a sales call. In a caption at 7am before coffee. The words just come.

Better content. Better clients. More money, more freedom, more fun.

That's Tuesday. And every Tuesday after it.

Everything that's inside

This Isn't Just A 3-Hour Intensive. Here's Everything You Actually Get.

And yes — this is a lot. Deliberately. Because the investment needs to be so embarrassingly in your favour that saying no feels genuinely silly.

✓
Course — Lifetime Access

The YOU-nique Brand Method

My signature 5-module personal branding course covering Brand Essence, Brand Expression, Brand Edge, Brand Ecosystem, and Brand Experience. Comes with a comprehensive Brand Workbook plus 28 Deep AF AI prompts to help you work through every single layer of your brand. This is the real 5-phase excavation — not content marketing in a trench coat. The Brand Bible you build here is what goes straight into Claude on Intensive day. Worth $1,995 on its own. Yours forever.

✓
Course — Lifetime Access

The 7 Deadly Sins Of Copywriting

Because sounding like you and selling like you are two completely different skills — and we're doing both. This course makes sure your Claude-assisted copy doesn't just have your voice. It converts. Lifetime access, yours to keep, revisit whenever a launch is looming and the copy feels flat.

✓
Template — Lifetime Access

The Million Dollar Sales Page Template + AI Guide

The exact structure I use when building sales pages that convert. Section by section, with copy prompts for every block, plus an AI guide so you can run the whole thing through Claude and get a first draft that's already 80% there. No more staring at a blank Google Doc wondering where to start.

✓
Custom — Written For You

A Full Set Of Custom Claude Skills

Not generic prompt templates. Custom skills written specifically for you and your business — then uploaded into your Claude account on Intensive day so they're ready to use immediately. Includes writing skills, Instagram caption skills, podcast repurposing, and content repurposing workflows. These are the skills that make Claude write like the real you, not a business coach who vaguely resembles you.

✓
Live Together — 3 Hours

Your Live 3-Hour Intensive On Zoom

You and me. Together. We set up your Claude project, load your Brand Bible and AI Primer, add your custom skills, and build out Projects for every content and business section your business runs on. We write copy live on the call — captions, emails, website sections, whatever's most urgent — and we test, adjust, and test again until the outputs sound undeniably like you and not like a very enthusiastic robot. By the time we finish, your Claude is built, loaded, and ready. You leave knowing how to use it.

Can be used across: Meta Ads · Social Media Content · Sales Pages · Home + About Pages · Proposals · Pitches · Why You · Email Marketing · Podcast Scripts · Blogs

✓
2 Weeks Post-Intensive

Voice + Text WhatsApp Support

Got the wobbles? Voice note me. Not sure if the caption sounds like you? Send it through — I'll tell you. New email sequence you want me to look over before it goes out? Drop it in. This is the bit where the system beds in and the magic becomes normal. Two full weeks of me in your back pocket while you find your feet. And yes — I will absolutely hype you up when you nail it.

I Want All Of That →

What you actually walk away with

The Tangible, Real, In-Your-Life Outcomes.

Not in theory. Not eventually. Starting the week after your Intensive.

A Brand That Is Super YOU-nique

The kind that does the selling, the compelling, and the come-hither work for you — before anyone even gets on a call with you. Your dream client lands on your page and thinks oh. her. obviously. Not "she seems good, I'll think about it."

Copy That Is Undeniable

Dripping with yumminess. Speaking so directly to your soul-aligned clients that it does the conversion work for you. Not polished. Not professional. Undeniably you. The kind that makes people screenshot and send to their friends.

Content That Hits The Sweet Spot Between Great And Fast

Not "a week's worth of content in ten minutes." That's a lie and we both know it. A clear, doable content plan built around your life — that produces hell-yes content, not another snoozefest. Quality that your audience actually feels.

Smart Repurposing — Built In

A custom skill and workflow that takes one piece of content and turns it into five — without losing your voice in the process. The stuff you've already made starts working harder. You stop starting from scratch every single time.

Pricing + Positioning Confidence

You get clear on what your pricing says about you — and you stop yo-yoing. No more apologising for your rates. No more undercharging and wondering why clients don't show up treating your offer like the premium thing it is.

Crystal Clear Messaging

Your Why You, locked in. Four messaging pillars that make it easy to write content and copy without staring at a blank screen wondering what to say. You know who you're talking to, what they need to hear, and why you're the one to say it.

Get Me All Of That →

The deeper thing

And Then There's How It Feels.

Confidence Relief Freedom Power Excitement Money Permission Unbecoming

The moment you finally stop holding yourself so tightly — your words, your personality, your too-muchness — and just let yourself be. Fully. The shucking of the polite dinner-table voice. The unbecoming moment where you realise the loud, fierce, slightly-chaotic version of you was the whole point all along.

That's what this gives you. On top of all the practical stuff.

I'm Ready For That →

Can we talk about personal branding for a second

Most Of What Gets Sold As Personal Branding Is Just Content Marketing In A Slightly More Expensive Trench Coat.

Post consistently. Find your niche. Use these hooks. Here are your five content pillars. Congratulations, you have a personal brand.

Noooo way. You have a content strategy. Those are not the same thing. And using one as a substitute for the other is exactly why your Claude outputs sound like everyone else's Claude outputs — because you've given it a content strategy instead of an actual brand.

A real personal brand is a 5-phase excavation of who you actually are — done in order, because each one unlocks the next:

Essence — your vibe. The gravitational core. The thing that makes you unmistakably, irreplaceably you.

Expression — how you show it. Your voice, your visual language, the way you show up across every touchpoint.

Edge — the Why You. Your hot takes, your methodology, the specific reason someone should choose you over every other talented woman in your space.

Ecosystem — who and where. Your ideal client, your platforms, your content strategy — built on the brand, not instead of it.

Experience — after the sale. How you deliver, how clients feel, how they talk about you when you're not in the room.

Give Claude mush? She gives you mush. Polite. Beige. Indistinguishable from the seventy-two other coaches in your niche. Undeniable in. Undeniable out.

"When I first opened it I was like why the f*ck is this so loooong... so deep... and after working through it I realised why. This is deep AF but transformative AF. I have never thought about my business or brand this way before. It has changed my relationship with my business. I've fallen back in love with it. I can now easily articulate what I do and why people should choose me — and it has made the type of clients I attract my type of f*ck yes people."

— Client, after completing the YOU-nique Brand Method
That's What I Want →
Bonnie on couch, thoughtful

I will be extremely specific. I will not be sorry.

What This Is Not.

So we're clear. So there are no surprises. And so the wrong person self-selects out before we both waste each other's time.

"Generate a week of content in two minutes." — F*ck off, Susan.

Anyone selling you this is selling you slop — the kind that actively harms your brand because your audience feels it even when they can't name it. More content is not better content. We are not doing this.

AI agents doing all your marketing while you sleep.

Noooooo way. Not well. Not in a way that builds the kind of trust that makes people sell their left kidney to work with you. A fleet of AI agents running your Instagram sounds amazing and produces beige chaos that slowly erodes everything you've built. Hard. Pass.

Content marketing dressed up as personal branding.

We are not doing content pillars and posting schedules and hook formulas as a substitute for an actual brand. We're doing the real work. It's harder. It takes longer. It's the only thing that actually works.

AI doing it for you.

Claude is your co-writer. Not your ghostwriter. Not your replacement. You still read it. You still edit it. You still add the story and the hot take and the specific weird thing that makes you you. That's not a downside — that's where the undeniable lives.

Make. n8n. Zapier. Seventeen apps talking to each other.

One tool. Claude. Used extraordinarily well. That's it. That's the whole tech stack. We can help you push content to Notion via Cowork if that's useful — but that's the full extent of our tech chat.

How it works

The Flow — Five Phases, Built In Order.

Phase
01

The YOU-nique Brand Method Course — Instant Access On Booking

Five modules. The real personal branding system. Essence → Expression → Edge → Ecosystem → Experience. With the Brand Workbook and 28 Deep AF AI prompts. Do this properly. Take a weekend. Take two. The Brand Bible you bring to your Intensive directly determines how undeniable your Claude ends up — and I will absolutely ask.

Phase
02

Your Brand Bible + AI Brand Primer

Your values, archetype, voice bank, motifs, hot takes, Why You — the full excavation. Then the summary module distils it into the AI Brand Primer that goes straight into Claude on Intensive day. This is what makes Claude write you instead of a business coach who vaguely resembles you.

Phase
03

The Intensive Intake Questionnaire

Before we meet, you complete a thorough intake covering your brand, your business, your goals, your current copy nightmare, and exactly where you're losing time and money. We hit the ground running on the day. No briefing. All building.

Phase
04

Your 3-Hour Live Intensive On Zoom

You and me. We set up your Claude project, load your Brand Bible, add your custom skills, and build Projects for every content and business section. We write copy live — captions, emails, sales page sections, whatever's most urgent — and test until the real voice is landing. You leave with a Claude that works. Not one you have to figure out later.

Phase
05

Two Weeks Of Voice + Text WhatsApp Support

Got the wobbles? Message me. Not sure if it sounds like you? Send it through. Want me to look over the email before it goes out? Drop it in. This is where it all clicks. And where you stop needing me — because the system is yours now.

Book My Intensive →

Is this you?

This Is For You If...

You're a coach, consultant, course creator, or service provider who knows she's bloody good at what she does — and is ready for her copy to finally reflect that.

You have opinions. A voice. A way of saying things that's distinctly, irreplaceably yours — or you're brave enough and keen enough to unbecome and find yours. You've probably been told you're too much at some point. Good.

You want AI to amplify you — not replace you. Claude is your co-writer and you're genuinely here for that distinction.

You're done apologising for the silences. Done with the 9pm panic. Done being the bottleneck of your own business.

You want to be undeniably the best option in your space — with the brand, the copy, and the content system to prove it.

Not right if:

You want AI to do it all and plan to post raw output without reading it. Your audience deserves better. So do you.

You won't do the Brand Bible properly. The shortcuts aren't shortcuts — they're the reason most people's Claude sounds like beige robot vomit.

You're after Make flows and AI agent armies. Different offer, different person — honestly, good luck with that.

The maths is embarrassingly in your favour

I Used To Charge Over $2,000. For A Single Sales Page. Done Once.

And then your next launch rolled around and you were back to a blank doc and mild existential dread. $3,000 for a welcome sequence. $2,000 for a month of content. My clients paid it happily — because good copy is worth it.

But what started to feel icky: I'd hand over the sales page. Six months later the offer changed and we'd do the whole expensive dance again.

Give a woman a sales page, she sells one offer.

Teach a woman to make Claude write like her — and she writes every sales page, every welcome sequence, every month of content, every launch email, every bio, every DM script, every website page, every single piece of copy her business will ever need. Forever.

For less than the price of one of those pages.

That's this. The YOU-nique Brand Method alone is worth $1,995. The 7 Deadly Sins course. The Million Dollar Sales Page template. The custom Claude skills. The 3-hour intensive. Two weeks of WhatsApp support. All of it.

The maths is embarrassingly in your favour. I'm fine with that.

Book My Intensive →

I only take 3 Intensives per month — so when spots are gone, they're gone. If you're ready, don't sit on it.

Investment

$1,995

AUD — paid in full

— or —

5 × $435

monthly payments

Book My Intensive →
Intensive days: Monday, Wednesday or Friday
Time: 10am–1:30pm AEST with a brain break
Format: Zoom · WhatsApp · Looms

Clicking the button above takes you to a calendar to pick your date — payment happens after you've chosen your spot.

I am a kick-arse mum first and school pick-up waits for no legends. Please don't be weird about it.

⚡ I only take 3 Intensives per month. If the calendar's looking full — that's why.

Bonnie Wicks seated, direct gaze

A little about me + why Claude

I've Been Banging On About Claude For Two Years.

Two years. When everyone else thought I'd joined a tech bro cult and was one Bulletproof Coffee away from a personality transplant.

And now? Every business coach on the internet has suddenly discovered Claude and become an AI expert overnight. The woman who was still on Canva free six months ago just launched a prompt course.

I am loooooving being vindicated. Not going to lie.

I've written copy and brand strategy for businesses doing zero and businesses doing seven figures. I know sales psychology, conversion rate optimisation, pricing psychology, brand voice, and the actual mechanics of why a sentence makes someone buy versus why it makes them scroll past. That matters — because you cannot teach Claude to write good copy if you don't know what good copy is.

What I'm doing in your Intensive is not "here's a prompt template." It's the entire skillset I've built over years — translated into a Claude system that writes to that standard. In your voice.

Red flags, since we're here:

I'll say love you on the first date and end every message with an x.
I'm an INFP who feels too much and has a very strong sense of justice.
I sit between strategy and soul. Yes, consult the tarot — but always trust yourself first.
I would rather drive the mower than the Lamborghini. Every single time.
I Want Bonnie To Build My Claude →

Questions

The Ones You're Probably Thinking

Do I need to complete the YOU-nique Brand Method course before the Intensive?

Yes — and this is not a soft suggestion. The Brand Bible you build inside the course is what we load into Claude on the day. The more thoroughly you've done it, the more undeniable your outputs will be. I'll ask you about it before we start. Give yourself at least 1–2 weekends to do it properly. It is worth every minute.

What if I'm not technical? I've never set up Claude properly before.

That's literally the point of the Intensive. We set everything up together, live, with me walking you through every single step. You don't need to know anything going in — you just need a Claude account (free or Pro works, though Pro gives us more to play with). By the time we're done, you'll know exactly how to use it. No tech overwhelm. Promise.

How quickly can I book?

The button takes you straight to a calendar — pick your date, then payment happens after. I only take 3 Intensives per month, so availability is real and it moves. If you can see a date that works, grab it. The YOU-nique Brand Method course unlocks the moment you book, so you can start on the foundations immediately while you wait for your Intensive day.

What if I can't make the 3 hours in one sitting?

There's a brain break built in the middle — this isn't a marathon with no water. That said, the 3 hours is intentional. We need that time to set up properly, test the outputs, and build out your workflows. Showing up properly focused makes the difference between a Claude that's okay and one that's genuinely, embarrassingly good.

What's your refund policy?

Because the course suite unlocks immediately on booking and the Intensive is a custom, high-touch session, all sales are final. What I can promise: I will show up completely prepared, completely focused on your business, and completely committed to making your Claude undeniably yours before we close the Zoom. This is my reputation on the line — and I take that seriously.

Can I use this for [my specific type of business]?

If you're a coach, consultant, course creator, service provider, or solo-ish business owner who sells yourself and your expertise — yes. The system is built to be adapted to your specific business, your specific copy needs, and your specific voice. That's the whole point. If you're not sure, send me a DM and we'll figure it out together. Big Love, Bonnie x

You already know.

Time For Your Copy To Know It Too.

A YOU-nique personal brand that makes people go oh. her. obviously. Killa copy that sells for you while you're three chapters deep into ACOTAR. Undeniable content that's easier, faster, and more you than anything you've made before.

More money. More freedom. More fun.

The polite-dinner-table version has had her run. She's done.

Book My Intensive →

Big Love, Bonnie x

P.S. If you made it this far and you're still on the fence — that's not doubt. That's the polite-dinner-table version of you telling you to be sensible. The real you already knows.