Marketing & Messaging Expert · Allergic to bro-marketing

Your Brand.
Your Voice.
Undeniable.

For the too-loud, too-much, too-opinionated women who are done shrinking to fit some beige little box. You're allergic to bro-marketing? Same. No sleazy funnels. No fake urgency. No "hey babe" DMs. Just the exact thing that makes you undeniable, wired into your marketing so the right people can't look away. Radically visible. Wildly well paid. So f*cking undeniably you.

Bonnie Wicks laughing
undeniably you →

The thing nobody's saying

Your marketing problem is actually a messaging problem.

You've tried better hooks. More reels. A new caption formula. Still something's off. It sounds fine. Perfectly fine. But it doesn't sound like you.

That's because you can't write magnetic copy for a brand that doesn't know what it believes. I've tried. I've watched really talented women try. It comes out beige every single time.

The work I do starts underneath the copy. With who you actually are — the opinions, the weirdness, the specific irreplaceable way you see the world. That's what we figure out first. That's what makes you undeniable.

I want that →
Bonnie Wicks

Work with me

Two ways in.

One brilliant session to crack the thing that's keeping you stuck. Or me in your corner every single month while you go all in. Both end with you radically visible, wildly well paid, and sounding unmistakably like you.

★ Start here — $695 AUD
90-minute 1:1 activation

Undeniably YOU

You're so good at what you do. Shame your marketing keeps it a secret. In one deep session we find the exact thing that makes you the obvious choice, and hand you the words to say it, without the ick.

What's included

  • A focused 90-minute 1:1 activation, live with me
  • Your recording + full transcript within 24 hours
  • Clear-AF notes and an action plan you'll actually use
  • Any resources or downloads you need on the day
  • 5% of your session funds a KIVA loan ♡

Walk in with whatever's tangled, on fire, or doing your head in. Walk out radically visible and wildly well paid.

Tell me everything →
Go all in — from $1,500/mo AUD
Ongoing marketing & messaging retainer

Unstoppable

For the legends who don't want me for one session, they want me in their back pocket every month. A marketing and messaging expert on tap, while you go all in on your next level of radical visibility and money magic.

What's included

  • One 90-minute strategy call every month
  • WhatsApp voice + text support, me in your corner
  • Loom reviews on your content and sales pages
  • Launch brainstorms, pricing wobbles, all of it
  • Minimum 3 months. Momentum that doesn't quit.

You've already leapt. Unstoppable is me making sure you don't stop mid-air.

Show me Unstoppable →

"She finally sounds like herself — and it sells."

The only outcome that matters around here

Bonnie Wicks laughing
Bonnie Wicks

Meet Bonnie

I'd rather drive a mower than a Lamborghini.

I've written copy and brand strategies for businesses doing zero and businesses doing seven figures. I'm a certified nerd about sales psychology, conversion rate optimisation, and what actually makes someone stop scrolling and hand you their left kidney to work with you.

I stopped doing done-for-you work because I birthed an AuDHD hell child who loves to punch and bite teachers. So yeah — freedom, money, life first. Not just a nice-to-have. A hard requirement.

I came back to this work because I believe more money in the hands of women changes the world. And because helping you figure out what makes you undeniable is, frankly, the most useful thing I know how to do.

A few red flags, since we're here:

  • I will say love you on the first date and end every message with an x.
  • I'm an INFP. I feel too much and have a very strong sense of justice.
  • Strategy and soul. Yes, consult the tarot — but always trust yourself first.
  • I believe more money in more hands makes this world genuinely better.
Work with me →

The newsletter + podcast

Allergic to Marketing

with Bonnie

Allergic to bro-marketing? Same. This is where I help you get radically visible and wildly well paid, minus the cringe, the funnels, and the bullshit. Real talk on brand, copy, AI and showing up as your whole damn self.

No AI slop. No bro-marketing. Just you, unmistakable.

Reciprocity is a core value around here

More money in more hands makes the world genuinely better.

I believe money is power, and I'd rather see it flow to the everyday people quietly building something good, all over the world.

So a slice of everything I earn goes straight to KIVA, funding loans for women and small businesses in less privileged places. You get radically visible and wildly well paid. Someone else gets a leg up. That part isn't up for negotiation.

KIVA loans changing 6 lives

You already know.

The polite dinner-table version has had her run.

The too-loud, too-much, too-opinionated version of you is not the problem. She's the whole bloody point. Time for your copy to figure that out.

Big Love, Bonnie x